The iPhone 3GS may have dealt a serious shot in the arm to the potential of mobile gaming, but Apple’s device is set to bring headaches for rival hardware platforms and game makers, according to industry analysts.
DFC analyst David Coles thinks that Sony’s PSP and the Nintendo DS have reached their peak, whilst the iPhone is still in its ascendancy and will control mobile gaming by 2014.
He predicts mobile gaming to gross £7.2 billion in revenue by 2014, with the iPhone and iPod touch cornering 24% of this lucrative market whilst we all float around on our holo-decks eating space chocolate, presumably.
Whilst the PSP and DS will still dominate, he feels “growth for these devices has peaked.”
More soothsaying than analysis we feel…the PSP has been out for over 4 years, whilst the DS has been through three iterations and is due to celebrate a fifth birthday.
Both are old-timers compared to the spritely iPhone, with cosmetic sequels like the DSi and PSP Go doing little to address the digital downloading and novel control methods that make Apple’s heavily hyped device a contender for next gen gaming on the go.
The software market is also under serious threat from the cheap and cheerful App Store, and according to vocal industry analyst Michael Pachter, the end is nigh:
“I think the iPod touch is the most dangerous thing that ever happened to the publishers, ever.”
Talking of the incredibly aggressive pricing structure of both the iPod touch and iPod/iPhone apps on Game Trailers’ Bonus
Round show, Pachter paints a bleak picture for mobile games on a dedicated device.
“It’s going to be a different audience, it’s going to be young kids because iPod Touch is $199 this Christmas, it’ll be $149 next year, $129.
When it’s $99, every nine year old kid is going to have one of those instead of a DS or a PSP, and if you train kids that this is the game that you want to play…
How about Tetris? Why would you pay $20 for Tetris when you can get it for $6.99 or $3.99 on iPod touch?”
Whilst I’ll happily splash almost £40 on the latest 360 or PS3 title, I feel my wallet getting tighter if an app costs more than 3 quid…he makes a very valid point.
With iPhone and the App Store, Apple are building a consumer mentaility where we expect cheap (or even free) engrossing games with high production values.
How difficult will it be for Nintendo to convince us to pay full whack for a DS game when the iPhone version arrives at a fifth of the price?
Bear in mind that Pachter was also the man to proclaim that the iPhone was not a viable gaming platform a year and a bit ago, and we know how that went…
The iPhone is certainly changing the gaming landscape, it will be interesting to see whether Sony and Nintendo can respond with long-term competition to what was considered an unlikely, yet currently very real competitor for a prized position in our pockets.
Source: Electric Pig / Pocket Gamer
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